Huawei Developer - Coley Porter Bell

Reimagining the Huawei Developer multiverse.

Digital Design

Brand Identity

Verbal Identity

Motion Design

Helping Huawei create the developer multiverse – a portal into infinite worlds to be explored.

We live in a world where we are connected by the apps we use – from shopping, to travel and even dating. Apps are how we sustain old connections, create new ones, experience new places and explore the world. Individually they make our own mini universes. However, HD is a space where those individual, personal, mini universes collide, to create the HD multiverse. A place where ideas are born, connections are made and infinite universes are ours to explore.

An expressive, dynamic and flexible ‘Portal System’ was developed – transporting you to new worlds and experiences.

A modular system that adapts to its environment and audience – built around the idea of exploring the HD multiverse.