Thoughts - Page 2 of 11 - Coley Porter Bell

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09.22
Brand identity

When is the right time to rebrand?

07.22
Brand purpose

How to Align Brand and Culture to Build a Prosperous Workplace

03.22
Branding

Glossier: the tale of a fast-growth brand that went south

A lady with a Boots canvas bang slung on her back

10.20
Brand

Rebranding an iconic company: Boots

04.21
Co-branding

The Gucci Balenciaga debate

06.24
Branding

The Immersive Makers: Episode 3 – Baylen Leonard, Broadcaster, DJ and Festival Creator

05.24
Brand

Sector Perspectives: Healthcare

05.24
Brand strategy

Why insurance companies love furry faces

04.24
Brand strategy

How to master the art of global portfolio management

04.24
Brand

The power of branding to make the ugly beautiful

03.24
Brand strategy

Sector Perspectives: Insurance

02.24
Technology

Hi-fi, lo-fi, AI: an unexpected contrast in modern branding

02.24
Brand strategy

How new products keep FMGC heritage brands alive